Commercial searches appear to achieve a high CTR. In these action-oriented Mexico Phone Number List searches, the top 5 collectively realize more than 75% of the clicks. The first position achieves over 26% CTR, while the second position also performs very well with 20%. Screenshot of the CTR of commercial searches Mexico Phone Number List in Google. Despite, or perhaps because of, Google Shopping and other results, commercial searches ensure a high CTR. These terms also often have a high conversion rate, so it certainly pays to optimize for them. Rank 1 is everything in Mexico Phone Number List generic searches For searches with only one keyword, first position is essential.
An average CTR of 38.60% in first position is almost three times higher than Mexico Phone Number List average. However, it is also striking that in second position the CTR is only 6.92%. Position CTR 1 38.60% 2 6.92% 3 3.16% 4 1.30% 5 1.74% If you're targeting generic keywords, Mexico Phone Number List usually with high(er) search volumes, it's still worth a little lower in clicks, but the first position makes a significant difference. More than 90% of all searches consist of two or more words. In long searches, containing Mexico Phone Number List five or more words, the differences in CTR between the top 5 positions are very small.
The first position achieves an average CTR of 17.57%, the second position 14.42%, while the CTR in the Mexico Phone Number List fifth position is also still 7.85%. Major differences in CTR There are big differences in click-through rates in the top 5 positions. For keywords that are similar, the difference can be significant. Take a look at the searches Mexico Phone Number List below water hardness arnhem 10.3% Arnhem water hardness 12.8% water hardness Arnhem 16.4% In addition, according to other studies, there is also a substantial difference per sector. For example, the CTR of commercial search terms Mexico Phone Number List in e-commerce appears to be lower again.